Joe Soelberg

Joe has had an interest in design and aesthetics for as long he can remember. His passion for great businesses is only slightly more recent, so it’s no surprise that as soon as he found out that the legendary duo of Sonny Sultani and Ash Mohammed were selling their eponymous design communications agency SONNY+ASH, he had to buy it.

Since 2019, Joe has been living the dream of owning and running this unique business. He brings over a dozen years of experience at the head of commercial organizations in both the Fortune 500 and startup environments to this endeavor.
Joe continues to be fascinated at the daily work of growing his knowledge within the 3d space and figuring out how to deliver the greatest value to the highest number of customers possible.

In his rare moments away from the business, Joe loves to hike as far into the wilderness as possible with his family.